SOCIAL MEDIA ACCOUNT EXECUTIVE
(APRL 2024 - MAY 2025)
(APRL 2024 - MAY 2025)

*Managed day-to-day platform activity, including scheduling, publishing, and community engagement.
*Created content calendars to ensure consistent, timely posting aligned with campaign timelines.
*Delivered on-ground social media coverage for over 100 local and global events.
*Wrote platform-specific copy aligned with brand tone and objectives. Monitored and responded to audience interactions, ensuring accurate tone and timely replies.
*Compiled performance reports using Hootsuite and Meta Business Suite to support content strategy.
*Contributed creative content ideas and campaign support based on platform trends. Coordinated with creative, PR, and production teams to ensure timely delivery of social deliverables.
*Maintained campaign files and documentation to streamline planning and execution.
*Created content calendars to ensure consistent, timely posting aligned with campaign timelines.
*Delivered on-ground social media coverage for over 100 local and global events.
*Wrote platform-specific copy aligned with brand tone and objectives. Monitored and responded to audience interactions, ensuring accurate tone and timely replies.
*Compiled performance reports using Hootsuite and Meta Business Suite to support content strategy.
*Contributed creative content ideas and campaign support based on platform trends. Coordinated with creative, PR, and production teams to ensure timely delivery of social deliverables.
*Maintained campaign files and documentation to streamline planning and execution.
DIGITAL & SOCIAL MEDIA INTERN
(JULY 2023 - MAR 2024 )
(JULY 2023 - MAR 2024 )

*Generated platform-specific content ideas based on trends and client goals to support creative development and campaign planning.
*Drafted captions and managed content calendars to ensure timely aligned posts across client accounts.
*Conducted research to inform content strategy and enhance engagement across social platforms.
*Compiled performance reports and insights to guide strategic decision-making and content optimisation.
*Conducted research to inform content strategy and enhance engagement across social platforms.
*Compiled performance reports and insights to guide strategic decision-making and content optimisation.